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In January of 2013, Adam Kreitman of Words That Click wrote a post for the Crazy Egg blog titled “The Essence of AdWords in 876 Words.” It was an incredible post and something we thought deserved to be turned into an infographic, so we teamed up with Crazy Egg to do just that.
Below you’ll find a dressed up version of Adam’s incredibly concise description of the most important AdWords strategies that separate average campaigns from incredibly successful ones.
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