New! Local SEM Competitive Intelligence
Discover Your Competitor’s PPC Keywords & Ad Copy
Enter your #1 competitor's URL

Why Use Competitor Alerts?

BigOBellIf you aren’t using iSpionage’s Competitive Alerts feature, you should be.

Monitor the Pulse of Your Competition

Don’t let yourself or your clients get outplayed. iSpionage Competitor Alerts automatically send you an email when a competitor adds new keywords, ad copy, or landing pages to an AdWords or other PPC campaign.

Simply review these alerts on a monthly basis to stay in tune with changes in competitor behavior.

End the Empty Thought Bubble

The data iSpionage provides allows you to not start from a blank page. Instead you have a targeted, relevant set of data to review to inform your own creative efforts.

Writing terse AdWords copy is a challenging artform. Finding just the right way to connect quickly with end consumers is tough. Plus the terms searchers favor evolve over time. By simply reviewing the ad copy of your competition on a regular basis, you can more fully inform your own efforts to create ad copy for your own needs.

Monthly Competitor Alerts

Here is an example of an Competitor Alert. Your monthly link will connect you with a page that looks similar to this one…were 1800flowers your competitor that is.
competitor-alert-flower1
From this page, you can click on the Ads tab to review their latest copy, or the PPC Keywords tab to see what terms they are buying and using.

Getting set up with Competitor Alerts a snap too:

Just plug in the URL of your competitor, and click the “Bell” icon on the top right side of the page to create your alert.
competitor-alter-flowers2

Here is another example of the information in the monthly report you receive. By selecting the Ads tab here, you can see new terms your competitor just began using, as well as new ad copy and keywords. Simple.
competitor-alert-flower3

Give Competitor Alerts in your iSpionage account a whirl. It can help you improve your understanding of your competitive landscape and inform your search marketing strategies and tactics.

If you haven’t started an iSpionage Free Account yet, they come with one free competitor alert. Check it out.
FreeAlert1
If you are an iSpionage subscriber that has not yet explored this feature, we encourage you to give it a try. Your account allows you to set up and manage multiple Competitor Alerts.

Author

Chris Sparks, iSpionage Director of Marketing
Chris is an online marketing and content strategist here at iSpionage building awareness and engagement within our target markets.

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